Confident above the fold
Attorney photo, firm name, practice areas served, and a prominent consultation CTA visible before any scrolling. Visitors who can't immediately tell what you do and whether you handle their matter will leave.
Attorneys - Web Design
Attorney Website Design
A prospective client searching for an attorney is usually under stress. They're dealing with an accident, a custody dispute, a criminal charge, a business conflict, or a family member's estate. When they land on your website, they're evaluating one question faster than they probably realize: can I trust this attorney with my problem? Your site has seconds to answer that question clearly.
Overview
What Makes a Great Attorney Website
Seven things every attorney site needs. We build all of them in from day one.
Real depth on every page
Each practice area gets its own page with substantive content: what the legal process looks like, what prospective clients need to know, what working with you involves. Thin one-paragraph pages don't rank and don't convert.
Short, mobile-optimized
Best-performing legal intake forms ask three to five fields: name, phone or email, practice area, and a brief description. Every additional required field reduces submission rates. We use conditional logic so matter routing happens automatically.
Compliant copy and disclaimers
No guaranteed-result language anywhere on the site. Confidentiality notices on all contact forms. Disclaimers adjacent to any case results or testimonials. These aren't optional, and they shouldn't be afterthoughts.
Humanize, don't just credential
Visitors want to know if they can trust the person, not just the firm. Bios with professional credentials alongside personal context, a reason for practicing this area of law, and a professional photo consistently outperform credential-only bios.
WCAG 2.1 AA from day one
Attorney websites are frequently targeted in ADA web accessibility litigation. Every site we build meets the WCAG 2.1 AA standard and ships with a published accessibility statement.
Zero manual intake work
When a new inquiry submits, it should flow directly into your case management system. We integrate Clio, MyCase, Lawmatics, and other legal platforms so no lead sits in an email inbox waiting to be manually entered.
Process
Our Attorney Website Design Process
Five stages from kickoff to launch. Every one built around law-firm-specific requirements.
01
Discovery and Practice Audit
We start by understanding your practice: which areas you want to grow, who your ideal client is, what your intake workflow looks like today, and what your current site is and isn't doing. We also review existing content, Google Analytics data, and search performance if available.
02
Architecture and Content Planning
We map out the full site structure before a single page is designed. Which practice areas get their own pages? How does intake route by matter type? Where do case results and testimonials live? We build the content plan with your bar's advertising guidelines in mind from the beginning.
03
Design and Compliance Review
Visual design goes through multiple rounds of review. We apply your firm's brand, build a credibility-forward visual hierarchy, and check every decision against bar advertising requirements. Hero sections, testimonial placement, case result displays, and contact forms all get reviewed before development.
04
Development and Integration
We build in WordPress and connect your legal software ecosystem: Clio or MyCase for case management, Lawmatics for intake CRM automation, LawPay for payments, Gravity Forms for conditional intake logic, and Ngage if you use live chat. Every integration is tested under real conditions before launch.
05
Accessibility, QA, and Launch
Every project closes with our 75+ step quality audit: WCAG 2.1 AA verification, cross-device and cross-browser testing, page speed benchmarking, form submission testing, integration testing, and a final review of all disclaimer and compliance copy. The site doesn't launch until every item passes.
Attorney Website Features and Integrations
The legal-specific tools we plug into. Every attorney site we build gets integrated with the platforms your firm actually runs on, not a generic stack.
Case management
Where new matters land
Clio, MyCase, PracticePanther, Smokeball. Intake form submissions become contacts and potential matters in your case management platform automatically. No re-typing, no missed leads.
Intake & CRM
Turning inquiries into engagements
Lawmatics, Calendly, Gravity Forms. Lawmatics is our default hub for legal intake. Automated follow-up sequences, consultation booking, and a visible pipeline from first contact to signed engagement. Calendly + Zapier for firms not on Lawmatics.
Payments
Trust-compliant online payments
LawPay, CosmoLex. Built for the trust accounting and IOLTA requirements that general payment processors can't handle. Clients pay retainers, invoices, and consultation fees online without creating compliance headaches.
Live chat
Attorney-appropriate intake
Ngage, AI chat. Ngage operators are trained on legal intake protocols and confidentiality. For AI-assisted chat, we configure it with appropriate caveats built into the interface so it doesn't step into advice territory.
Email & nurture
Long-tail relationship building
Mailchimp. For newsletters to past clients, referral partner communications, or educational sequences for prospects who aren't ready to retain yet. Intake forms feed opt-in contact management automatically.
Accessibility & compliance
ADA + bar advertising, built in
Every site we build meets WCAG 2.1 AA from day one, and every page structure is reviewed against ABA Model Rules 7.1–7.4 before launch. Attorney sites are among the most-targeted for ADA lawsuits, so this isn't optional.
Pricing
Attorney Website Pricing
Every project's scoped after a free consultation. These are typical ranges based on the last few hundred attorney sites we've built.
Solo attorney
2-4 practice areas, core integrations
$2,000-$5,000
One-time build
Small firm
5-8 practice areas, full intake automation
$5,000-$8,000
One-time build
Complex build
Multi-attorney, custom intake routing, large content library
$8,000-$12,000
Scoped individually
Where a project lands depends on the number of practice areas, depth of content production, and complexity of intake routing and integrations. Above the top range typically means 10+ practice area pages with supporting FAQ content, custom client portal functionality, or deep ERP/billing integrations.
Not sure which tier fits?
Send us your project and we'll scope it straight -- no pushy sales.
Related Attorney Services
From our blog
Reading for attorneys
Deeper reads pulled from our blog, all written with attorneys in mind.
Good to know
FAQ
How much does an attorney website cost?
Most attorney websites we build land in the $2,000 to $12,000 range. Solo attorney sites with three or four practice areas and standard integrations sit toward the lower end. Small firm sites with deeper content architecture, multi-attorney profiles, and complex intake automation sit toward the upper end. Projects requiring custom client portals or very large content builds run higher. Every project is scoped after a free consultation so you know the number before we start.
How do you handle bar advertising compliance in website copy?
We write with ABA Model Rules 7.1-7.4 in mind throughout the project. That means no guarantees of results, no unqualified claims of specialization, confidentiality notices on all contact forms, and appropriate disclaimers adjacent to testimonials and case results. We build the disclaimer architecture into the site structure so compliance isn't a last-minute patch. We recommend your own review against your specific state bar rules before launch, since requirements vary by jurisdiction.
Do you write the content for attorney websites?
Yes. We write practice area pages, attorney bios, FAQ sections, and supporting content. Our writers understand legal advertising constraints and write content that's built to rank in search, convert visitors into intake submissions, and stay within bar guidelines. We work from your input on practice specifics and preferred tone, then produce drafts you review before anything goes live.
How long does it take to build an attorney website?
Most attorney website projects run 6 to 10 weeks from kickoff to launch. Discovery, architecture, design, development, content, integrations, QA, and accessibility review all take time to do correctly. Complex projects with large content libraries or custom intake logic run longer. We establish the timeline at the start of each project and hold to it.
What happens to my website after launch?
We offer ongoing WordPress maintenance plans that cover plugin and core updates, daily backups, uptime monitoring, security hardening, and priority support. The same team that built your site handles maintenance. You don't get handed to a generic support tier. Learn more about our maintenance plans for attorney websites.
Still have questions? We're happy to answer them, let's connect.
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Ready to build a better attorney website?
Tell us about your project and we'll take a look. No pushy sales, no wasted calls.