Migration To WordPress
Migrate from Drupal to WordPress
Stop paying developer rates for routine updates on a platform built for more than you need. Migrations typically run 6-10 weeks and start at $3k.
Drupal is powerful, and that's the problem. Most businesses on Drupal aren't using anywhere near its full capability, and they're paying developer rates for routine updates a much simpler platform could handle. When that happens, we move you to WordPress and keep what actually mattered.
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700+
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800+
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4.9/5
Why WordPress
Why WordPress after Drupal
Every migration should end with a site that's better than what you had, not just different. Here's what WordPress gives you that Drupal doesn't.
- Your team can actually update the site. No developer required for basic edits.
- Lower ongoing cost. Drupal maintenance is expensive; WordPress isn't.
- SEO parity. Yoast, Rank Math, and every technical tool you're used to.
- Bigger ecosystem. Whatever you built with a custom module, there's usually a plugin for.
- No more Drupal 7 to 10 upgrade cliff. You don't inherit the next one.
Why us
Why teams leave Drupal
Drupal was built for complex, enterprise-scale content structures. That strength turns into overhead for most business websites.
- You need a developer for almost everything. Drupal's admin interface isn't built for marketing teams. Simple content changes often require someone who understands the platform's architecture.
- Complex taxonomy gets unwieldy. Drupal's taxonomy system is flexible, but on older sites it tends to sprawl into a structure nobody fully remembers building. That makes ongoing maintenance harder every year.
- Module dependencies pile up. Drupal sites accumulate modules over time, and figuring out which ones are load-bearing versus which ones can be dropped becomes its own project.
- Smaller talent pool. There are far fewer Drupal developers than WordPress developers, so finding help (or replacing an agency that walks away) takes longer and costs more.
- Upgrade cycles hurt. Major version jumps like Drupal 7 to 10 aren't simple updates, they're closer to a rebuild. A lot of teams migrate at exactly that moment instead of paying for another one.
Services
What we handle in the migration
- Node to post migration. Drupal nodes get mapped to the right WordPress content type, posts, pages, or a custom post type, based on how the content actually functions.
- Taxonomy remodeling. We simplify and rebuild your taxonomy structure in WordPress so it's actually usable by your team, not just technically accurate.
- Module to plugin mapping. We identify what each Drupal module was doing and find or build the WordPress equivalent, dropping anything that was dead weight.
- URL mapping and 301 redirects. Every existing Drupal URL gets mapped to a new WordPress URL with a redirect, protecting your search rankings.
- Design and functionality rebuild. We recreate your site's design and features in a modern WordPress theme, matching what you have or upgrading it.
Process
How we handle Drupal-specific gotchas
Taxonomy is usually the biggest lift. Drupal sites that have been live for years tend to have taxonomy structures that grew organically and don't reflect how the content is actually used today. We don't just port the mess over. We audit the real content relationships, simplify the structure, and rebuild it in WordPress using categories, tags, or custom taxonomies, whichever fits.
Module dependencies are the second challenge. Some Drupal modules handle something simple that WordPress does natively. Others handle something specific enough that we need custom development to replicate it. We go through your module list during the audit and tell you plainly which ones matter and which ones don't need to exist anymore.
Content-type migration is the third. Drupal's flexible content types don't map one-to-one onto WordPress's post/page model, so we look at how each content type actually behaves on your site and decide whether it becomes a page, a post, or a custom post type. Getting this wrong is how migrations end up with a jumbled admin area, so we spend real time here before any content moves.
Step zero
Start with a free scoping call
Before we quote anything, we hop on a free 20-30 minute call. We look at your current site together, ask a few questions, and give you a real timeline and price -- not a range pulled out of the air. If we're not the right fit, we'll say so on that call. No hard sell.
Timeline & investment
What to expect
We'll give you a real number once we've actually looked at your site, not a guess. Every quote comes after a free 20-30 min call.
Timeline
- ✓Small Drupal sites: 3-4 weeks
- ✓Mid-sized sites: 4-6 weeks
- ✓Large or complex sites: 6+ weeks
Investment
- ✓Migrations start at $3k. Simple brochure sites usually land here.
- ✓Larger or custom projects go up from there. We quote after we look at your site, not before.
- ✓Everything's fixed-fee. No hourly billing, no surprises.
Is this right for you?
Who WordPress migration is (and isn't) a fit for
We'd rather turn down a bad fit than sell you the wrong thing. Here's the straight cut.
You're a fit if
- ✓You're maintaining a Drupal site that doesn't need Drupal's power anymore
- ✓Your dev team has thinned out and Drupal expertise is getting scarce and expensive
- ✓The upgrade path (Drupal 7 to 10, or whatever's next) is looking painful and costly
- ✓Your marketing team needs to make changes without looping in a developer every time
- ✓You want a bigger pool of developers to choose from if your current one moves on
You probably don't need this if
- ✗You're a large publisher or gov agency actually using Drupal's content modeling depth
- ✗You run a million-page site with complex taxonomy that WordPress can't cleanly replicate
- ✗You still have an in-house Drupal dev team keeping things running smoothly
If that's you, we'll say so on our first call. No hard sell.
Good to know
FAQs
How long does a Drupal to WordPress migration take?
Most moderately complex sites take 6 to 10 weeks. Larger, more customized Drupal builds can take a few months, and we'll break the work into phases so nothing goes live half-finished.
What happens to our Drupal taxonomy?
We rebuild it in WordPress based on how your content actually gets used, not a literal copy of the existing structure. Most clients end up with something simpler and easier to manage.
Will our Drupal modules have a WordPress equivalent?
Most do, either through an existing plugin or a small amount of custom development. We identify what each module is really doing during the audit and figure out the right replacement.
Will our SEO rankings survive the move off Drupal?
Yes, if it's planned properly. We map every URL, implement 301 redirects, and preserve titles, metadata, and schema before your new WordPress site goes live.
We're mid-upgrade (Drupal 7 to 10). Should we just migrate instead?
Worth asking before you commit to that upgrade. If you're going to spend real money and time on a major Drupal version jump anyway, it's a fair moment to compare that cost against a WordPress migration instead.
Keep exploring
What to look at next
The Optik Method
Our 8-step process for every build and migration, including a 75-point QA checklist before anything goes live.
Read the methodWordPress care after launch
Hosting, updates, backups, monitoring, and human support so your new WordPress site actually stays fast and safe.
See care plansMigrating and redesigning?
Some clients use the migration as the excuse to finally redesign. If that's on the table, here's how we handle both together.
Explore redesignReady to leave Drupal?
Book a free 20-30 min call. We'll look at your site, tell you what the migration would involve, and quote a real number.